My Work
Every project here started with a real business goal. Here's what we built to get there.
Featured Project
Chichiluna Redesign
A full custom WordPress & WooCommerce redesign — a purpose-built block library, restructured brand storytelling, and merchandising built around color-story collections.
5 color-story collections. A 20+ block custom design system. One continuous brand story, start to finish.
View ProjectMore recent projects
Trollgaard Dog Day Care
Website assessment & content analysis, design, and a custom WordPress theme built to help a growing dog day care attract new clients and fill their capacity.
Anjoli Salon & Spa
A long-term client. Custom WordPress theme with service pages, staff profiles, and facility photography — redesigned more than once as the business has evolved.
Chichiluna Migration
Site migration, email migration, WordPress plugin updates, and fixing issues that were preventing online ordering and order notifications.
Coconuts Villa, Vacation Rental
A single-page vacation rental site for a property in St. John, USVI. Features a live property webcam and online booking — built to make visitors feel like they're already there.
First Class Auto Detailing
Built from scratch for a brand new business — brand identity, custom website, online booking, and payments. Ready to bring in customers from day one.
Locatelli-Smith Interiors
A long-term client. Multiple redesigns, landing pages, Google Ads setup, Analytics, GTM, image ad creation, Instagram setup, and content-rich location pages for organic search.
Merrimack Adult Day Health Center
Logo design, branding, and custom WordPress build for a brand new facility. I visited the site, took photos, and continue to handle all updates and monthly calendar changes on an ongoing basis.
Weather.vi
A custom PHP and JavaScript weather data site for St. John, USVI — pulling live data from multiple APIs, cached for speed. A beloved resource for locals and visitors, and a sister site to Coconuts.vi.
There's More to the Story
Building great websites is just part of what I do. Take a look at some of the other ways I've helped clients — the problem-solving, the head-scratching, and the happy-to-help moments.