Case Study

Locatelli-Smith Interiors

A long-term partnership built around one goal: getting the right clients to find this business and reach out.

A Relationship Built Over Time

I've worked with Locatelli-Smith Interiors through multiple iterations of their site, each one evolving as the business has grown. That kind of continuity means I understand the business, the audience, and what actually drives results for them.

Content-Rich Location Pages for Organic Search

Reupholstery is a local service business. I built content-rich, location-specific pages designed to help the site rank in organic search for each of the areas they serve — putting them in front of the right people without relying solely on paid traffic.

Google Ads, Analytics, and Tag Manager

I set up their initial Google Ads campaign, configured Google Tag Manager, and got Analytics in place so every dollar spent on ads could be tracked back to real results. Landing pages were built specifically for those campaigns, and I designed the image ads to run within them.

Getting Social Off the Ground

I also set up their Instagram business account, giving them a presence on social media that works alongside the website and ad campaigns to build awareness and credibility.

Secured Forms, Showcase Gallery

Contact forms on every page make it easy for visitors to reach out, and I've worked to keep those forms secure against spam and abuse. An animated photo gallery lets the craftsmanship speak for itself before a client ever picks up the phone.